Get started with your first Google ad campaign and begin to expand your small business's reach. Now is the time to get started. Continue Reading
PPC
With many platforms to advertise on, we'll go through the best practices for running PPC campaigns on different channels or search engines. Continue Reading
With first-party data, PPC professionals can go beyond basic demographic and audience targeting to serve campaigns. Continue Reading
Adults spend more time on mobile devices than computers. Still not convinced that mobile-first is priority? Here's more points to consider. Continue Reading
Even the most skilled digital marketers can have a hard time putting their finger on exactly what makes a successful PPC campaign. Continue Reading
Let’s discuss why paid search and social are both important for your business. Continue Reading
Using paid media to promote your dental practice? Here are seven things you should focus on to get the best possible results. Continue Reading
With more brands moving to digital platforms and online advertising continuing to grow in 2022, it is important to get ahead and immerse yourself in the latest PPC trends. Continue Reading
Whether you manage your ad copywriting in-house or outsource to an agency or freelancer, it’s important to find a writer that not only understands how to navigate PPC advertising, but also one with a deep understanding and passion for your brand. Continue Reading
Whether you’re looking to pad your resume before applying to a new marketing position or just boost your confidence when determining ad copy and bidding strategies, these easy PPC certifications can help you become a more well-rounded digital marketer. Continue Reading